VIP Intelligence

Intelligence that sees

what others miss

Spot early, understand VIP potential, and act before they drift away
Increased VIP Retention & Activity Days
2x
More VIPs Activated
Higher ROMI
What’s inside
High-Value Players Detection

Detection of potential high-value players within their first 24 hours

Newbies and Active Players Behavioral Profiling

Key characteristics of each VIP player segment identified from day one

Early Churn detection for VIPs

Detection of at-risk VIP players with early alerts to prevent disengagement

Lobby Personalization and Next Best Offer for VIPs

Personalized game suggestions & bonus offers for VIP segment to boost engagement

Customized for you
Insight-Driven
Data-Centric
A/B-Tested

Get early signals and insights

into your VIPs

VIP Intelligence indentifies players with high-value potential within 24 hours, giving your team a clear view of who matters most as their activity unfolds
Behavioral profiles explain what drives each player’s value
Spot early VIP churn risk before they drift away

From Insight to Action and Engagement

VIP Intelligence turns player behavior into clear actions, helping your team decide how and when to engage

From Insight to Action and Engagement

VIP Intelligence turns player behavior into clear actions, helping your team decide how and when to engage

Suggested offers, focus areas, and lobby content tailored for VIP players
Suggested offers, focus areas, and lobby content tailored for VIP players
How It Works

Steps to

Identify and Engage

High-Value Players Early

Step 1
VIP Intelligence Setup and Behavioral Segmentation
We align on what high value means for your business and prepare the system to recognize it from player behavior

Newbies Behavioral Profiling

Active Players Behavioral Profiling

Outputs:

Daily files on players with their assigned segments

Report on AI-powered player segments and their characteristics

Step 2
Launch of AI VIP Detection
Once VIP behavior is understood, we deploy AI models to detect high-value potential early and flag churn risk before VIPs drift away

High-Value Players Detection

Early Churn Detection for VIPs

Outputs:

Daily files with high-value player probabilities and churn probabilities

Step 3
Actions for High-Value Players
As a result, VIP teams have a comprehensive view of VIP players in total and per player profile with personalized bonuses and games, allowing them to prioritize their work and deliver targeted communication

Next Best Offer

Lobby Personalization for VIPs

Outputs:

Daily bonus recommendations for each player segment

A guide to best practices for responding to player behaviors

Personalized lobbies for VIP players

We handle the integration in as little

as 20 days

1
Data Connection

Agreement on data transfer and requirements

Setup of the data source

Validation of transferred data accuracy

Secure Data Transfer
Secure Data Transfer
2
Insights & Training

Preparation of data

AI models training

3
Launch & First Results

A/B test design

Test launch

Test results evaluation

Your data is handled with the highest security standards

No sharing of personal data

Your data is used solely for your needs in isolated and secured environment

Robust security protocols in place

Frequently asked questions
What kind of data do you use?

For the Newbies Boost, we use aggregated and anonymized data, including:

  • General player data: location, currency, and age (no personal data)
  • Gaming activity data: frequency, preferences, and session durations
  • Bonus activity data: engagement with different types of bonuses and redemption rates
  • Payment activity data: deposit frequencies, average amounts, and transaction patterns

A detailed table can be provided upon request.

How is your behavior profiling different from our internal segmentation?

Our AI-powered segmentation goes beyond traditional filters or static parameters. Instead, our AI identifies naturally occurring behavioral patterns specific to your players, allowing for:

  • Dynamic adjustments to evolving player behaviors
  • Creation of highly targeted retention strategies
  • Automatic delivery of actionable insights to your team

Example: On the first day, each player is assigned to a unique AI-identified segment, enabling targeted actions like bonus offers designed specifically for their preferences. These insights also reveal how your product resonates with new players, providing valuable feedback for further enhancements.

How does the Newbies Boost support high-value player detection?

The solution detects VIPs early, doubling conversion rates and helping your team focus on high-value players. Your VIP team receives:

  • Prioritized lists: high-value player candidates within their first days of activity
  • Detailed profiles: assigned segments, behavioral insights, and engagement characteristics
  • Tailored recommendations: suggested bonuses and ideal time slots for personalized outreach
What are the outputs of the Newbies Boost solution?

The solution delivers daily files with:

  • Player Segments: user IDs, their assigned newbies segments, and key behavioral traits
  • VIP Probabilities: likelihood of becoming high-value players, with supporting characteristics
  • Bonus Recommendations: suggested offers and optimal engagement times for each segment
  • Suspicious Activity Alerts: flags for irregular patterns, such as potential bonus abuse or affiliate fraud

How can different teams benefit from this data?

Marketing Team:

  • Identify and mitigate affiliate fraud or bonus abuse
  • Assess and improve traffic quality from new partners
  • Optimize marketing campaigns by analyzing player quality

Retention Team:

  • Leverage behavioral insights to enhance the product experience
  • Design targeted activation campaigns tailored to player segments

VIP Team:

  • Focus on engaging high-value players with personalized offers
  • Use detailed insights to prioritize outreach and maximize player lifetime value
What does the integration process require?

Your team sets up a database replica with pre-agreed views accessible to us. We handle all ETL processes, validate data accuracy, and collaborate with your team to train the models.

When will we start seeing results?

Results typically show within 2–3 months, as

  • AI models adapt to your platform’s unique data
  • Strategies align through collaboration with your team
  • Player engagement, retention, and revenue steadily improve
What kind of data do you use?

For the Newbies Boost, we use aggregated and anonymized data, including:

  • General player data: location, currency, and age (no personal data)
  • Gaming activity data: frequency, preferences, and session durations
  • Bonus activity data: engagement with different types of bonuses and redemption rates
  • Payment activity data: deposit frequencies, average amounts, and transaction patterns

A detailed table can be provided upon request.

How is your behavior profiling different from our internal segmentation?

Our AI-powered segmentation goes beyond traditional filters or static parameters. Instead, our AI identifies naturally occurring behavioral patterns specific to your players, allowing for:

  • Dynamic adjustments to evolving player behaviors
  • Creation of highly targeted retention strategies
  • Automatic delivery of actionable insights to your team

Example: On the first day, each player is assigned to a unique AI-identified segment, enabling targeted actions like bonus offers designed specifically for their preferences. These insights also reveal how your product resonates with new players, providing valuable feedback for further enhancements.

How does the Newbies Boost support high-value player detection?

The solution detects VIPs early, doubling conversion rates and helping your team focus on high-value players. Your VIP team receives:

  • Prioritized lists: high-value player candidates within their first days of activity
  • Detailed profiles: assigned segments, behavioral insights, and engagement characteristics
  • Tailored recommendations: suggested bonuses and ideal time slots for personalized outreach
What are the outputs of the Newbies Boost solution?

The solution delivers daily files with:

  • Player Segments: user IDs, their assigned newbies segments, and key behavioral traits
  • VIP Probabilities: likelihood of becoming high-value players, with supporting characteristics
  • Bonus Recommendations: suggested offers and optimal engagement times for each segment
  • Suspicious Activity Alerts: flags for irregular patterns, such as potential bonus abuse or affiliate fraud

How can different teams benefit from this data?

Marketing Team:

  • Identify and mitigate affiliate fraud or bonus abuse
  • Assess and improve traffic quality from new partners
  • Optimize marketing campaigns by analyzing player quality

Retention Team:

  • Leverage behavioral insights to enhance the product experience
  • Design targeted activation campaigns tailored to player segments

VIP Team:

  • Focus on engaging high-value players with personalized offers
  • Use detailed insights to prioritize outreach and maximize player lifetime value
What does the integration process require?

Your team sets up a database replica with pre-agreed views accessible to us. We handle all ETL processes, validate data accuracy, and collaborate with your team to train the models.

When will we start seeing results?

Results typically show within 2–3 months, as

  • AI models adapt to your platform’s unique data
  • Strategies align through collaboration with your team
  • Player engagement, retention, and revenue steadily improve
Transform your iGaming platform with the Newbies Boost
VIP Intelligence

High-Value Players Detection

Newbies and Active Players Behavioral Profiling

Early Churn detection for VIPs

Lobby Personalization and Next Best Offer for VIPs

2x
More VIPs Activated

Need a custom solution?

Book a demo with us
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