Generic campaigns waste budget and don’t build loyalty. Automated retention feels predictable, but players want excitement. We replace static segments with tailored experiences — the right game, bonus, message at the right time.
See how much more your
retention could deliver
When Players Act,
You Act
When Players Act,
You Act
Every bet, every deposit, every click tells a story. We make sense of that story, giving your team clear next steps to take on right away.
No backlog
No delay
Sharper decisions
Faster action
Players who stay engaged
Stop Sending the Same Offer to Everyone
Generic campaigns waste budget and don’t build loyalty. Automated retention feels predictable, but players want excitement.
Stop Sending the Same Offer to Everyone
Generic campaigns waste budget and don’t build loyalty. Automated retention feels predictable, but players want excitement.
We replace static segments with tailored experiences — the right game, bonus, or message at the right time.
We replace static segments with tailored experiences — the right game, bonus, or message at the right time.
Frequently Asked Questions
How secure are your solutions?
Security is our top priority. The Playa follow industry-leading frameworks like NIST, ISO 27001, and ENISA, and conduct regular audits to keep our infrastructure safe. Additionally, our AI models are PII-free, meaning no personal data is required.
Do you collect personal data?
What kind of data do you use?
What does the integration process require?
When will we start seeing results?
How secure are your solutions?
Security is our top priority. The Playa follow industry-leading frameworks like NIST, ISO 27001, and ENISA, and conduct regular audits to keep our infrastructure safe. Additionally, our AI models are PII-free, meaning no personal data is required.
Do you collect personal data?
No, we don’t collect personal data. Our AI models are designed to be free from Personally Identifiable Information (PII), ensuring your players' privacy is safeguarded.
What kind of data do you use?
The Playa use only aggregated data to enhance your platform, including:
- General player data (e.g., location, currency, age — no personal data)
- Gaming activity data
- Bonus and payment activity data (for specific solutions)
What does the integration process require?
Your team sets up a database replica with pre-agreed views accessible to us. We handle all ETL processes, validate data accuracy, and collaborate with your team to train the models.
When will we start seeing results?
Lobby Personalization: You can expect results within the first month, measured through A/B testing with test and control groups.
Newbies Boost and Active Players Boost: Results typically show within 2–3 months. These solutions are more comprehensive and require close coordination with your internal teams.
Explore Our AI-Powered Solutions
Need a custom solution?
Book a demo with usTransform your iGaming platform
with The Playa
Transform your iGaming platform
with The Playa
